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Twenty Four Seven to appoint franchisees
Posted On: 14-01-2014 00:00:00 14

Godfrey Phillips plans to partner with kirana and grocery stores by appointing them as franchisees for its Twenty Four Seven Convenience Stores. Having test marketed the convenience format across 40 stores, Twenty Four Seven will now look to franchisees to expand from the current 40 to 2,000 stores in the next five years. The goal is to convert as many local mom-and-pop stores as possible to the franchise. Currently, the stores operate in the Delhi-NCR region and are expected to clock Rs 100 crore this fiscal year.

 
 
 

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