Titan Industries has renamed itself as Titan Company Limited and has adopted a new logo – the Titan Star. As the company moved from being a watch maker to a watch maker and jeweler and now to a lifestyle company, Titan watches became Titan Industries and is now Titan Company Limited.
Titan Company Limited, a joint venture between the Tata Group and the Tamil Nadu Industrial Development Corporation (TIDCO) commenced operations in 1987 under the name Titan Watches Limited. The Tata’s currently have 25 % stake in the business. But management is with the Tata’s, as per the contract. The Managing Director is a Tata nominee and all the policies and processes are with the Tata’s. To that extent, it is a Tata company.
The only company reorganization that has happened recently is in the field, where a single head who now represents the entire company in the region. For example, the South has a single business head, who represents Titan Company and he/she is then in-charge of profit and loss and oversees watches, jewelry, eyewear and human resources and is called the regional business head.
Titan's sales income for the year 2012-13 was Rs 10,009 crore, registering a growth of 14.5 % over the previous year.