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Siyaram Silk signs 27 franchise agreements in 2 months
Posted On: 01-06-2013 08:04:00 AM

In a bid to expand its retail footprint, Siyaram Silk Mills Ltd has embarked upon an expansion spree by signing 27 franchise agreements in the first two months of the current fiscal out of a targeted 90 for 2013-14. The expansion is expected to drive the companyís high margin revenues from this segment to Rs 60 crore annually in 2013-14 from the level of Rs 35 crore last year. On an average the franchisee has to invest Rs 25 lakh for interior works as well as for inventory with minimum space requirement being 800 sq ft. While the renewed focus is on franchisee framework, the company will continue with its conventional model of agent, distributor down to multi-brand outlet model. Currently, Siyaram Silk has 2,00,000 MBOs across the country. Siyaram Silk Mills is a significant producer of blended high fashion suiting, shirting and apparels.

 
 
 

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