Retail News Newsletter Columns Retail Jobs Dictionary Directory Calendar Policies Retail Edge Footprint

Home PageContact Us

Big Bazaar revamps stores in large metros
Posted On: 18-08-2012 00:00:00 12

The Future Group owned Big Bazaar is renovating its stores in major cities, in view of changing customer preferences and increased competition. The retailer is attempting to match up to the better shopping experience offered by other hypermarket chains such as Tata’s Star Bazaar, Aditya Birla’s More, Bharti’s Easyday and D’Mart outlets.

Big Bazaar is doing away with its previous preference for scattered, narrow aisles with disorderly racks and bins overflowing with abundance. The Big Bazaar outlets, such as in Lower Parel in Mumbai have done away with all that, and are now playing peppy music, instead of movie songs.

Other changes include up gradation of the billing software, and doubling the number of cash counters. At the Big Bazaar outlet in Lower Parel, the cash till count has gone up from 12-22.

Distribution centres have been strengthened to achieve faster fill rates of 80%, as against the 55-60% rate earlier. Measures have been taken to convey the depth of the apparel range available across categories and sub-categories. For this, the Lower Parel store has increased the height of its ground floor.

The retailer has identified 44 categories of merchandise under food, fashion and home segments and is focused on increasing the depth. Big Bazaar has discontinued out sourcing its fruits and vegetables and self-manages this segment.

Other region specific add-ons are being offered across stores under the food and grains brand Ekta, offering Bengali mustard sauce Kasundi, Khakhras in Gujrat, Punjabi rajma and chole masalas etc.

The revamped stores are already witnessing a 10 percentile improvement in the same store sales growth.

 
 
 

SocialTwist Tell-a-Friend

 

Want more stories delivered to your inbox?
Please sign up here for our free newsletter.

 
retail india Related News retail industry india
retail news videos on retail industries
Big Bazaar to set up mobile shops in trucks
Big Bazaar plans 1,000 kiosks in small towns
Big Bazaar Direct – a hybrid between e-commerce and door to door sales
Future group to launch Big Bazaar Direct at Nagpur
Jan- March 2013 : Retailers share Same-Store-Sales figures
retail stores
retail policies
retail suppliers retail classes retail news
retail policies retail news retail india
retail training Current Newsletter retail industry
retail suppliers retail industry growth retail slowdown
retail policies retail news retail india
retail training (FY 2015 - 16) 3rd Quarter Results retail industry
retail suppliers retail industry growth retail slowdown
retail policies retail news retail india
retail training Search News retail industry
retail suppliers retail industry growth retail slowdown
latest retail news in your mail

retail industry



 
retail news
About Retail Angle   |  The Team  |  User Agreement   |  Privacy Policy  |  Advertise with Us  |  Feedback  |  Site Map  |  Contact us 
retail industry

indian retail