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Ferragamo India supports Cancer Campaign
Posted On: 20-11-2009 00:00:00 09

In support of breast cancer awareness, Italian luxury fashion house Salvatore Ferragamo and Swarovski have joined hands to launch the `pink collection' in India. This is in line with their global initiative. The pink collection has already been launched in October at selected Ferragamo boutiques in Hong Kong, China, Taiwan, Korea, Singapore and Australia and is now being launched in India to support the cause. The Salvatore pink collections include an assortment of shoes, T-shirts, tote bags and sunglasses with Swarovski elements. In addition, it has introduced a limited edition of an iconic Ferragamo sandal with the celebrated cage heel, mini vara clutch, gancino watch covered by Swarovski crystals. The cage heel sandal is worth Rs 136,000, the mini vara bag costs Rs 117,000, and the Gancino watch is priced at Rs 49,300. The bid for each product follows the basic brand price. The limited edition pink collection is only available at the Salvatore Ferragamo boutique at DLF Emporio in New Delhi. The collection will be auctioned in a `quiet ceremony' during an upcoming event on November 21, 2009 with the bid closing at 10 pm at the Emporio. The collection will donate part of the proceeds to the Ogaan Breast Cancer Foundation.

 
 
 

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