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Australian dry cleaning company enters India
Posted On: 06-09-2008 09:05:12 AM

Australian dry-cleaning and laundry company Brown Gouge has entered into a technical collaboration with Delhi-based Diamond Fabcare to launch a chain of laundry stores under the brand ‘Wardrobe’. With an investment of Rs 150 crore in the first phase, Wardrobe will spread its footprint in the North initially and look for a pan-India presence in a three-year horizon. Under the collaboration, the 93-year-old company will provide the technical know-how of running the business. ‘Wardrobe’ will deploy equipment imported from Europe and the US, besides using fabric-friendly chemicals. The garment and upholsteries will be picked from its retail outlets and cleaned at a central processing unit.

 
 
 

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