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June was a poor selling period for retail
Posted On: 07-07-2008 08:21:23 AM

The end-of-season sales have started earlier than usual this year Brands have had a poor June and not anticipating any change in sentiment in the near future they have resorted to discounts to bring in the customer – especially the mid- to premium brands that tend to suffer the most during a slowdown. As per reports Van Heusen, the premium men’s wear brand is seeing 6-8 percent reduction in like-to-like (same store, same time last year) sales for the first quarter. Woodland is seeing has seen a dip of 15-20 percent in terms of sales in the shoe industry. D’damas, the jewelry brand usually offers discounts around Diwali, Valentine’s Day and the wedding season in January. This year, for the first time there are discount being offered in June to generate more footfall. The growth in the jewelry segment has dipped compared to the usual 60-70 percent year-on-year growth, largely due to the increase in the gold prices.

 
 
 

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